The people

Office staff

Founder and owner

Mrs. Sharon Shemesh

She has over 20 years of experience in the field of managing intellectual property portfolios, preparing and submitting applications for patents, designs and trademarks in Israel and internationally and working experience in the largest and leading firms in their field in Israel.
Sharon’s specialization includes knowledge and rich technical experience in the intellectual property processes in Israel, the USA and many countries in the world, while working intensively with colleagues around the world who accompany her clients with great professionalism, in order to achieve optimal results for the firm’s clients

Business partners

Dr. Rael Horwitz

Patent Attorney

A registered Patent Attorney holding a Ph.D., Rael provides comprehensive IP counsel that blends deep technical expertise with strategic business vision. He specializes in cutting-edge technologies across diverse sectors, including software, artificial intelligence (AI), machine learning (ML), computer science, fintech, cybersecurity, blockchain, gaming, and financial technologies. In addition, he possesses extensive experience in drafting and prosecuting patent applications within medical devices, life sciences, biology, and agriculture.

Rael offers a full suite of intellectual property services, including prior art searches, patentability and legal opinions, patent application drafting and prosecution, global portfolio management, and strategic counseling. His practical insight and specialized skills enable him to deliver tailored strategic advice, mitigating risk and maximizing the value of his clients’ intellectual assets.

Mr. Daniel Markovich

Patent Attorney

Daniel Markovich is a registered Israeli patent attorney with a B.Sc. in mechanics from the Technion, Haifa. Daniel has 6 years of experience in editing and filing (in Israel and abroad) patents, trademarks and designs. Also, Daniel has extensive experience in providing opinions regarding freedom of action and patentability, as well as extensive experience in analyzing and providing answers to examination reports in China, Japan, EPO, PCT and the United States. Daniel has a rich background in the fields of mechanics and knowledge-intensive technologies and has filed patent applications in many fields, such as mechanics, electro-optics, IT, VOIP communication and wireless communication

Mr. Eyal Kimmel

Lawyer

Eyal Kimmel is an Israeli lawyer with a master’s degree in law from the University of Toronto, with 21 years of experience as a lawyer.

Eyal deals with litigation in the field of trademarks and designs (models), including legal proceedings before the Registrar of Trademarks and Designs.

Also, Eyal deals with accompanying businesses in the field of commercial law starting from the establishment stage and throughout the life of the business, including the drafting of agreements and legal accompaniment with the various interfaces of the business.

Mr. Michael Shusterman

Industrial Designer

Michael Shusterman is an entrepreneur, inventor and industrial designer for about 12 years specializing in the development and design of consumer products.
Graduated with a bachelor’s degree in education (B.ED) specializing in industrial design from the kibbutzim seminary, Tel Aviv. Consultant and official lecturer of “Ma’of” in the field of industrial design (11619), initiator of the course – “Starting a business for designers”. Delivers lectures on entrepreneurship, innovation, design and production.
Serving since 2015 as a senior lecturer and head of the Industrial Design Department, at the Center for Design and Technology, Engineers, Ariel University.

STUDIO MISHOOS – industrial design studio – “from an idea on the page to a product off the shelf” – the studio provides design services to entrepreneurs, companies and startups, the studio deals and specializes in development, planning, design, engineering and production of products.
Production of models and prototypes for industry, serial production and mass production in China.